Award for maternity staff who created feeding videos

A pair of maternity support workers who developed a series of educational videos on breastfeeding alongside delivering daily infant feeding sessions have been recognised for their efforts.

Maddy Ellison and Jasmin Conway, who both work in Oxford University Hospital's (OUH's) infant feeding team, have been presented with Chief Midwifery Officer Award certificates.

The award recognises maternity staff who "consistently demonstrate the NHS values in their everyday roles" and make a positive difference to patient care.

In nominating the duo for the recognition, OUH's Milica Redfearn and Sharon Andrews wrote that they had "transformed early postnatal care" within the trust.

"Their work has improved consistency, confidence and equity in infant feeding support, giving families the knowledge and reassurance they need at a critical time," said Redfearn and Andrews, who lead OUH's midwifery services.

Ellison said she was "delighted" to receive the award, which "recognises the work our team do every day to support families in the early postnatal period".

"It's vital work, and I'm proud to be part of a team so committed to giving parents the best possible start," she said.

Conway added: "We work tirelessly to reach and support as many families as possible, and this recognition means so much to our team and the families we care for."

The pair's award comes after they created a series of short, accessible information videos for breastfeeding patients.

It also recognises their efforts delivering daily infant feeding sessions, as well as offering tailored support for families and staff.

Fay Corder, South East regional quality lead for maternity at NHS England, said their work "equips families with the confidence and knowledge they need during the transition to parenthood".

She added that the pair's educational videos had "further strengthened equitable infant feeding support", while their daily sessions "consistently ensure a positive experience for all".

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